OUR FAVOURITE ‘OTHER’ LOYALTY BLOGS
See, here’s the thing…
We here at Memberoo know that we are the most innovative platform for engaging your customers, through our new kind of loyalty.
But we are always learning, from our customers, from our users and from other great sources.
With this in mind, as we grow and develop, there are always sources we turn to for inspiration, guidance and more. And we like to share… so we are sharing four of our favourite business blogs that we like to visit.
We start with the major players inn the loyalty world.
Loyalty360 is recognised as the unbiased, objective, and market-driven association for customer loyalty. Through their blend of content, and keen insight, which emphasises collaboration, and learning. They are a really great source for understanding the tools, technologies, platforms, and strategies that build authentic customer connections and earn long-term loyalty.
They have a diverse content platform, covering marketing, sales, technology and more. If you are looking for in depth loyalty coverage, this is not a bad place to bookmark.
Helpscout are a customer communications and messaging platform predominantly, allowing businesses to communicate to their customers through email platforms. But we found a big surprise in their content. As well as knowing their stuff when it comes to customer experience, and customer communication (as you would expect). They have a fantastic knowledge of wider life skills and some great interviews with influential people in the industry. All of which is done in a quirky, fun and approachable way. Well worth checking out.
Check out: How To Apologise
As a startup ourselves, we are always on the lookout for startup companies that share values, goals and ideas with us, feeling we can all work together and learn from each other to create great products and services for customers and businesses. Groove HQ fall very much into that category. Groove is a simple tool for growing small businesses that helps your team deliver personal customer support. Built with minimalism in mind. The Apple design philosophy of customer support if you will.
The reason we love Groove’s blog so much is not only is it knowledgeable and useful. It’s sometimes frank, honest and always charming and funny. Startups are not easy work, and Groove HQ are completely transparent in their process. If you want an insight into building a company, Groove HQ’s blog is one of the finest around.
Check out: Overcoming fear as an entrepreneur
Ah, good old hubspot, the de facto marketing and sales blog. But there is a reason why it is so revered. It’s content and tools are second to none, literally everything you could need as a digital marketing team or sales person are available here, templates, campaign ideas, tips & tricks and even a blog ideas generator. (Don’t worry, this one didn’t come from there.)
Their content is useful, vital, and easy to digest. You can read it at lunchtimes, at home, or whenever you need a dollop of marketing / sales inspiration.
Those are our current picks for blogs that will help your business. Don’t forget of course, that Memberoo will continue to be here bringing you the latest and greatest in business tips, as well as other great features, so stay tuned!
Give your business a loyalty boost
If you’re a store owner, you don’t need to install a robot to enhance the shopping experience. But the smartest stores are realising that they need to know more about their customers to start serving them better. That means encouraging them to share some of their data by giving them something valuable in return – special offers, discounts, the opportunity to be part of a club. That’s what Memberoo was built for.